Final Project


Objective
The final project for this course is to create a blog and post a variety of multimedia into it over the final weeks of semester. The day of your final you will give a presentation of your blog project in class using Prezi.

In the beginning weeks of this class, we learned about the paradigm shift from old media to new media. One thing that we specifically discussed was the democratization of media and how it has become much easier to create and disseminate information over the internet in the last decade. User generated content is what dominates the web and it’s your time to participate.

Grading
This project is worth 15% of your course grade and will be the difference between letter grades. This project will be graded on the completeness of the overall project and the ability to meet deadlines will be a factor in your overall grade. In other words, not making due dates this month will significantly affect your project and grade. We will be spending much of the remaining time in the classroom building up our projects.

In Class Work
You are expected to show up to class to complete your assignments and must notify your professor prior to missing a session. Each class meeting you will have a specific task to complete to ensure that your final project is coming along and will be complete by the end of semester. In class your time should be utilized by asking questions, working on design, and use of the Adobe CS6 Master collection for the multimedia aspects of your blog. Bring headphones if you are going to edit video or audio during class hours.

Out of Class Work
Outside of class you will be expected to complete planning and development for your blog. You will be expected to meet the milestone post dates to keep me updated on your progress. You are the manager of this blog, so make sure you keep it interesting. Adding extra posts is highly encouraged.

Scenario
You have been selected as the lead multimedia designer and social media consultant for a new web based start up. You have decided to use a blog as the communication vehicle for your client. You will produce a variety of multimedia projects and post them to your blog over the next few weeks. There is a lot of work to do and it will be important to stay on task.

Topic
You will create a blog about a product, service, or idea, or business prospect for something of your choice. If you have difficulty providing a topic, one will be assigned to you. Your entire blog will revolve around this choice and should be something that you like. <Must be approved by instructor>

For example, you might like women’s fashion and would like to write your thoughts about a new style you developed or how you can get it for cheaper using online retailers. You use the blog to show off some of your designs and ideas giving peers the chance to comment. Another example might be that you are into new smart phones. You could review Android phones made by Motorola and feature in-depth looks at various models. Yet another example might be a blog created to promote a cause or belief. Someone might want to support a political cause or position. They could provide information, graphics, and videos in the blog that conveyed that message.


Project Details

Planning
Your first task is to acquire a Google account, start a Blogger, and begin planning the theme and design for your blog. A Google account is handy to have because it offers a large variety of helpful tools for the production of new media. In this project you will use Blogger as the new media platform to promote your startup. You will also use YouTube to host your video for embedding into your blog.

Client
The client you make up or choose will be offering a product, service, or idea. You can take this opportunity to blog about something that you have a passion for or you can make up a fictional scenario. Regardless, you will be graded on how well you run your blog.

Design
Remember the principles of design. To reference the principles, look at pages 999 in your textbook. Things to think about are the overall color theme and font choices. These elements will be crucial for your branding. Once you decide on the right colors, use the Planning Form to keep track of your design details for reference. Download and save your font so that it can be used on various computers if you are not using the same computer for all your design work.

Posting
This is a blog, so you are going to have to post a few times to get timely information out. Posts will be made every Wednesday for the rest of the semester. Use

Due Dates
There will be milestone due dates throughout November to ensure you are on track in creating and maintaining your blog. The aggregate of all these assignments will become your final project. This project will conclude with a presentation during finals week.

Video Project
The blog will feature a video project that is 1 - 5 minutes. It can be a slideshow

Final Presentation
Your final presentation must be created in a Prezi so that the Prezi can be easily embedded in your blog. The Prezi presentation should last 3 – 5 minutes and given in class.

Your Presentation should follow this format:

1.    The logo of your blog
2.    The basic overview of your product, service, or idea
3.    The reasons as to why you chose the design colors and fonts
4.    Include a few sketches or ideas you came up during the planning stage
5.    Give information about the target audience (market) that you designed for and why
6.    Explain what multimedia applications you used for your design and why
7.    Show your video


Schedule and Milestones

Week 1

10/29 - Mon
Final Project reviewed and assigned
10/31 - Wed
Create Blogger account and get blog initiated; share contact information

IN-CLASS: Turn in account name and accept contributor request to Multimedia Applications blog.

POST: Comment on your own logo and describe what you did and why. Cpmment on at least 2 other class members logos.
11/2 - Fri
Logo/font critiques online
Milestone #1
DUE: Half page proposal as to what your blog is about. Sign up on schedule to meet with professor to ensure proposal is approved.
Week 2

11/5 - Mon
Video Overview - Read chapter 12 & 13
11/7 - Wed
Premiere in Class

POST: Create an overview post for your blog that describes your product, service, or idea. Minimum of 3 paragraphs and 1 picture.
11/9 - Fri
Premiere in Class
Milestone #2
DUE: Logo for your blog is completed. Add a banner to your blog with your new logo.
Week 3

11/12 - Mon
Video Project in Class
11/14 - Wed
Video Project in Class

POST: Write in-depth post about your product, service, or idea. THis post should focus on details about your product, service, or idea. Minimum 3 paragraphs and 1 picture.
11/16 - Fri
Video Project in Class
Milestone #3
DUE: Rough cut of your video is turned in by posting to YouTube and the URL or embed posted on your Blog.
Week 4

11/19 - 11/23
POST: Write in-depth post about your product, service, or idea. THis post should focus on details about your product, service, or idea. Minimum 3 paragraphs and 1 picture.
Week 5

11/26 - Mon
Final Project in Class
11/28 - Wed
Final Project in Class

POST: Write in-depth post about your product, service, or idea. This post should focus on details about your product, service, or idea. Minimum 3 paragraphs and 1 picture
11/30 - Fri
Last day of normal class schedule. Last minute help and question period.
Milestone #4
DUE: Video Project is posted to your YouTube account and embedded in blog.
12/5 - Wed
Presentation (Finals week) 8am - 10:20am

IN CLASS: Give presentation in class

DUE: Prezi Presentations

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